Research Portfolio
Learning Outcome 1 (U20): Know how existing advertising campaigns embed advertisements across a range of media products Learning Outcome 1 (U24): Understand the products that are produced within and across media industries P1(U20): Describe an existing media advertising campaign Love story Coca Cola Campaign Aims and objectives of The campaign: " Love Story" has recycling at its heart, as the entire set was made out of recyclable material – mainly Coca-Cola packaging. The aims and objectives is to make sure that recycling materials become more popular and more people recycle. It also wants to further raise the problems of plastic wastage in the public consciousness. Recycling is a major problem and massive problem that people all over the world have to deal with on a daily basis. There is a massive amount of plastic wastag...